Kisan Call Centre Toll Free Number

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The Department of Agriculture and Cooperation (DAC), Ministry of Agriculture, Govt. of India launched Kisan Call Centers on January 21, 2004 across the country to deliver extension services to the farming community.

The purpose of these call centers is to respond to issues raised by farmers, instantly, in the local language. There are call centers for every state which are expected to handle traffic from any part of the country. Queries related to agriculture and allied sectors are being addressed through these call centers.

Kisan Call Center :: 1800-180-1551 (from any Landline or Mobile) / 1551 (from BSNL Landline)

A farmer from any part of the State can contact the Kisan Call Centre by dialing the toll free Telephone No. 1551 or 1800-180-1551 and present their problems/queries related to farming. The operator at the Kisan Call centre will attempt to answer the problems/queries of the farmers immediately. In case the operator at the Call Centre is not able to address the farmer's query immediately, the call will be forwarded to identified agricultural specialists.

List of Nodal Officers of Kisan Call Centres in the Country
Director Incharge Directorate of Cotton Development, 14, Ramjibhai, Kamani Marg, Ballard Estate, P.B.No.1002, Mumbai – 400038 Email:director_docd@rediffmail.com	Managing Director National Cooperative Development Corporation, Hauz Khas, Institutional Area, New Delhi Email: md@ncdc.stpn.soft.net
Coconut Development Officer Coconut Development Board Ministry of Agriculture, Government of India, Khera Bhawan, SRVHS Road, Cochin-682 011 Kerala Email: Cdbkochi@vsnl.com	Director Coconut Development Board, Regional Office-cum-Technology Centre, Hulimavu, Bannergatta Road, Besides Horticulture Farm, Govt.of Karnataka, Bangalore South, Bangalore – 560 076 (Karnataka) Email:Cdb_blr@kar.nic.in
Director Coconut Development Board, Regional Office, AF 6/2004, 7th Street, 11th Main Road, Annanagar, Chennai – 600040 (Tamil Nadu) Email: cdb@tn.nic.in	Director General National Institute of Agricultural Extension, Management (MANAGE), Rajednranagar, Hyderabad – 500 030 (Andhra Pradesh) Email: dgmanage@manage.gov.in
Director Directorate of Wheat Development C.G.O. Complex-I, 3rd Floor, Kamla Nehru Nagar, Ghaziabad-201 002 (U.P.) Email: dwd@hub.nic.in	Director General National Institute of Agricultural Marketing, Kota Road, Bambala, Near Sangener, Jaipur-303 906 (Rajasthan) Email: niam@datainfosys.net
Managing Director, National Horticulture Board, Plot No.85, Sector 18, Institutional Area, Gurgaon – 122 015 (Harayana) Email: mdnhb@yahoo.com	Director In-charge Directorate of Pulses Development, Vindyachal Bhawan, Bhopal (Madhya Pradesh) Email: dpd@hub.nic.in
Director Directorate of Jute Development Nizam Palace Campus, 234/4, Acharaya J.C. Bose Road, Kolkata – 700020 Email: djd@hub.nic.in	Managing Director Small Farmers Agri. Business Consortium (SFAC), NCUI Building, 5th Floor, August Kranti Marg, 3, Siri Institutional Area, Hauz Khas, New Delhi – 110016 Email: sfac@ren02.nic.in

Details of the Scheme:

The Indian Agriculture is on the threshold of a second revolution. It is becoming increasingly clear that the next leap will come from the information and the knowledge intensity transfer to the agriculture sector, together with the other traditional inputs and interventions. The real challenge before the policy makers is to overcome the information asymmetry between farmer and farmer, village and village, region and region and the country as a whole versus other countries. Fortunately, the developments in the field of communication and information technology in India make it possible to attempt this task.

The country today has an impressive telecom network both in the private and Government sector. Over 5 lakh villages have a public telephone in the country. It has been felt for long that this impressive telecom network could be put to effective use for delivering knowledge and information to the farming community. With the decrease in the number of extension workers, there is a need to use the latest technologies for delivering extension services. Towards this, the Department of Agriculture and Cooperation has been working on schemes to use both Mass-Media and telecom network for the delivery of extension services.

One of the draw-backs experienced in the current human resource based extension service has been that the monitoring authorities are not able to get a clear feed back on the quality of extension services being delivered in the villages. Further, the extension services delivered is knowledge and information based on felt needs and what has been given to them by the higher authorities. On the other hand a call centre based extension service will be delivering knowledge and information exactly as per the requirements of the farming community. This system would also help keep a record of what is being delivered to the farmers in terms of knowledge and information.

The objective of the scheme has been to make agriculture knowledge available at free of cost to the farmers as and when desired.

This scheme has an in-built system of monitoring and continuous evaluation for modifications and improvements. The services are also of a foundational nature. Many more exciting tiers will be built on this infrastructure.

The Kisan Call Centre scheme is available over the complete country. At present the Call Centre services are available at a common toll free telephone number which can be dialed from anywhere in the country. The location is immaterial as the calls can originate from any village to land at a specific call centre and a specific seat which would be answered by an agriculture graduate knowing the local language and having an understanding of the local agricultural issues.

The call centres as operational today have been selected on the basis of a tender document which was floated by TCIL, a Govt. of India Company which was appointed by Department of Agriculture & Cooperation as the consultant.

The Kisan Call Centre scheme has been functioning from 21.1.04. The Call Centres can be accessed by farmers all over the country on common Toll Free Number 1551.

The calls are received at 13 Call Centres wherein 116 Agriculture Graduates attend to answer the query of the farmer in the local language. 123 experts located in different parts of the country at State Agriculture Universities, ICAR institutes, State Department of Agriculture, Horticulture and other developments are answering the calls at Level –II.